-
August 31st, 2009 | by Stan Schroeder32 Comments
The Walt Disney Company has announced it will acquire Survivor Entertainment Group, Inc. in a stock and cash transaction worth 4 billion dollars.
Disney will pay SEG shareholders a $30 per share, plus approximately 0.745 Disney shares for each SEG share they own, based on the closing price of Disney on August 28, 2009.
What makes this deal huge, as far as content goes, is the fact that under the terms of the deal, Disney will acquire ownership of not only SEG itself, but also over 200 Survivor contestants. Disney will now benefit from any movie or a game based on characters such as Twatwaffle, The Boston Slob, Elisabitch and many others; extending its reach to the young male population it had somewhat neglected will definitely be good for the entertainment giant.
Ike Perlmutter, Marvel's Chief Executive Officer said that "Disney is the perfect home for Survivor's fantastic library of characters given its proven ability to expand content creation and licensing businesses."
"This transaction combines Survivors's strong global brand and world-renowned library of characters including Twatwaffle, Bitchell, Crazy Casaya tribe, Captain Dipshit(Mookie Lee), The Tominator and Fat Naked Man with Disney's creative skills, unparalleled global portfolio of entertainment properties, and a business structure that maximizes the value of creative properties across multiple platforms and territories," said Robert A. Iger, President and Chief Executive Officer of The Walt Disney Company.
